By February 6, 2012 1 Comments

Do Your Clothes Match Your Professional Brand?

well drressed manGuest Advice from Walethia Acquil of Grace and Charm

Your image is very important.  More people will take you seriously and listen to your ideas if you look professional.  How you dress, professionally and casually, communicates how you feel about yourself and your audience.

The more professional your image, the easier it will be to build trust and credibility.

In order to create a powerful visual presence, you must wear clothes that compliment your body type, lifestyle, and age. You want to wear colors that light up your face. The same applies to accessories, etc. The way you look affects the way you think, the way you behave, the way you feel, and the way others react and respond to you.

Wear clothes that make you feel confident. Remember that confidence often comes from being dressed in clothes that make you feel great, so invest some time and money to enhance your image. Before going to an event, find out what the dress code is for that event. The rule of thumb is: it is better to be a bit overdressed than the others, than it is to be underdressed.  A well- dressed person often comes across as more confident (especially when combined with the above points).

Not sure what direction to go in with your wardrobe, think about the people you want to earn respect from. Take a look at how they present themselves and consider how you might emulate them.

Warning: Don’t wear suggestive clothing. Studies show that the more skin exposed, the less likely people will take you seriously.

Your business image should reflect your abilities, values, goals, and business mission. Remember, people relate to others who are like them, and your appearance is an important first step. By doing these things, you will not let your appearance sabotage your executive presence.

Next Steps: Time for an assessment

Does your image reflect your brand?  When was the last time you inventoried your wardrobe, updated your hair style and eye glasses? Commit to investing in updating your style and wardrobe.

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Walethia Acquil helps individuals, entrepreneurs, attorneys and other service providers build a new kind of “Social Capital” by equipping them with the proper business decorum and protocols. Using a step by step system customized for each industry, she helps professionals position themselves to never miss an opportunity due to fear, indecision, doubt, or lack of confidence.

Learn how you can move from ‘Invisible to Impeccable’, visit Grace and Charm today at www.graceandcharm.com.

About the Author:

Tai Goodwin is a blogger, coach, social media enthusiast and Launch While Working advocate. With over 15 years in training and development roles, she is committed to helping ambitious professionals create careers and lives they love. A serial EmployedPreneur, she serves as Editor-in-Chief of Launch While Working.com and co-hosts #SmallBizChat on Twitter. She also blogs about practical profitable social media at www.taigoodwin.com

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